Who is allowed to market a developer's property units?

Marketing a developer's property units is a role specifically designated for individuals who have direct ties to the developer or are officially authorized to represent their interests. In this context, an employee of the developer has the necessary permissions and knowledge about the property, which includes details like pricing, unit specifications, and promotional materials. This association enables them to provide accurate information to potential buyers and ensures that marketing aligns with the developer's branding and sales strategy.

On the other hand, while brokers from other agencies or licensed real estate agents can play a vital role in real estate transactions, they do so by representing properties that they have been authorized to market through agreements or listings. They typically require formal contracts with the developer to present these units. An independent investor does not possess any affiliation with the developer and lacks the authority to market the units, limiting their involvement to only purchasing or investing in properties.